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Amplifying Impact for Women in Tech

Socerta


Overview

An Atlanta-based company is dedicated to advancing economic opportunities for women in technology through diversity, equity, and inclusion (DEI) initiatives. By empowering women and underrepresented groups in tech, the company also secures government contracts to drive meaningful change in the retail industry.

Passionate about supporting underrepresented communities, the founder sought to amplify the company’s mission of economic development for women in tech in Africa. To achieve this, they turned to Socerta for strategic support in designing and implementing a comprehensive CSR initiative that would create measurable outcomes, strengthen partnerships, and attract funding.



The Challenge: Proving and Scaling Impact

The company aimed to implement a meaningful initiative to support women in tech while addressing the following challenges:

  • Strategizing Impact and Outreach: Establishing a structured program aligned with the company’s mission and effectively engaging stakeholders.

  • Stakeholder Engagement: Building meaningful connections with beneficiaries and partners to ensure relevance and impact.

  • Communicating Outcomes: Demonstrating measurable results through an initiative deck and an impact report to attract funders and partners.



How Socerta Helped

Socerta provided end-to-end strategic support to design and scale the initiative, ensuring its alignment with the company’s mission of economic empowerment for women in tech.

  1. Impact and Outreach Strategy:

    • Defined clear program goals and measurable outcomes.

    • Identified key beneficiaries and partners.

    • Designed an outreach strategy to maximize participation and engagement.

  2. Stakeholder Engagement:

    • Facilitated partnerships with community organizations to expand the initiative’s reach.

    • Engaged beneficiaries through tailored communication and interactive workshops.

    • Established feedback mechanisms to refine program delivery and enhance relevance.

  3. Program Setup and Participant Engagement:

    • Structured the program timeline, activities, and key milestones.

    • Organized workshops and networking sessions to support participants.

    • Ensured active involvement of underrepresented groups in tech and retail.

  4. Deliverables: Initiative Deck and Impact Report

    • Initiative Deck: Socerta created a professional deck to introduce the program to funders and stakeholders, outlining objectives, structure, and expected outcomes.

    • Impact Report: After the program launch, Socerta delivered a detailed impact report, including:

      • Quantitative metrics (e.g., participant engagement, completion and certification exam).

      • Qualitative insights from participant feedback and success stories.

      • Recommendations for scaling and enhancing the initiative’s impact.



Impact and Key Outcomes

Through Socerta’s guidance, the company achieved the following:

  • Structured DEI Initiative: Launched a well-organized program focused on empowering women in tech.

  • Stakeholder Collaboration: Strengthened relationships with beneficiaries and partners, fostering a supportive ecosystem.

  • Participant Outcomes: Enabled participants to develop skills and access opportunities, with measurable improvements in career trajectories.

  • Enhanced Communication: Delivered impactful materials (initiative deck and impact report) that effectively demonstrated results to funders and stakeholders.

  • Positioned for Growth: Built a replicable framework for future initiatives, enhancing the company’s ability to secure government contracts and scale its mission.



Conclusion

This partnership demonstrates the transformative power of strategic support in driving economic development for women in tech. Socerta’s expertise in impact strategy, stakeholder engagement, and reporting empowered the company to achieve its DEI objectives while creating tangible benefits for participants and partners.

By delivering a seamless program setup, engaging stakeholders, and showcasing measurable outcomes, Socerta positioned the company as a leader in promoting economic empowerment and inclusion in the tech industry. More than a strategy partner, Socerta was a catalyst for meaningful, measurable impact.



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